Attention all our curly gals: introducing the newest wave of co-washing products. If you were blessed with ringlets or waves, we’re pretty sure you already know the term; it’s been a beauty buzzword for curly girls for some time, and now Aveda Be Curly Co-Wash has jumped on the bandwagon. Hydrate your curls while cleansing your scalp with the all-new Aveda be curly™ co-wash.
Co-washing is short for “conditioner washing”. It’s an alternative cleansing option for those looking for more nourishing products that offer intense hydration and frizz control that lasts. Formulated with ingredients that specifically address the needs of women with curly to coily hair, this rich intensive masque separates the most tangled curls while moisturizing and fighting frizz, improving the look of curls with every use.
One of the key ingredients is Babassu oil. Babassu oil comes from the seeds of the babassu tree, which is a palm tree native to Brazil. The oil adds moisture and hydration without leaving an oily sheen. It also offers extreme detangling properties so combing through hair after washing is much easier and quicker! Where has this oil been all our lives?
Aveda be curly™ co-wash.is designed to moisturize as it cleanses, adding definition and refreshing your hair without stripping its natural oils. It’s a conditioning cleanser, as opposed to a traditional shampoo and is used as a replacement for your typical shampoo, which can strip your hair even if it’s a light formulation. Co-washing is a great balance allowing you to cleanse as you moisturize. Aveda be curly™ co-wash’s conditioning formula moisturizes curls for up to three days while controlling frizz and improving the look of curls with every use.
There’s no magic touch needed for this co-wash, just smooth evenly through your damp hair from roots to ends, leave in for 5 minutes and rinse thoroughly. Imagine that, you are just 5 minutes away from smooth, frizz free, and manageable curls – in one application. Clear off your shower shelf, it’s time to replenish your curls and get life back into your hair with just one bottle. Come by the salon to pick up your new best friend today!